Transitional developments and spatial re-organization of spa tourism in Greece

Abstract

The present paper seeks to confirm that spa tourism is now in a period of transition following extensive, questionnaire-based fieldwork in Greece's prime spa destinations. The research sought primarily to profile the different types of spa visitors today, and secondarily to identify the visitor-type who will predominate in the years ahead. The paper's ultimate aim is to use its conclusions and the trends it uncovers to draw up general guidelines for contemporary spatial planning in spa tourism destinations in accordance with contemporary views and needs. © University of the Aegean.