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Investigating Greek consumers' attitudes towards low-fat food products: a segmentation study
(2003)
The present study aims at gaining a first insight into Greek consumers' attitudes towards low-fat food products. Although Greece, and in particular Crete, have enjoyed a great popularity in terms of the Mediterranean diet, ...
A marketing survey on Greek consumers' attitudes towards fish
(2004)
The commercial fish industry in Greece traditionally represents one of the most important natural resource-based industries. The process by which the wide variety of seafood products moves from the deck of a trawler, or ...