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Investigating Greek consumers' attitudes towards low-fat food products: a segmentation study
(2003)
The present study aims at gaining a first insight into Greek consumers' attitudes towards low-fat food products. Although Greece, and in particular Crete, have enjoyed a great popularity in terms of the Mediterranean diet, ...
Health and environmental consciousness: Greek consumers' attitudes toward the organic, HACCP and ISO14000 certifications on food
(2003)
A serious diversification of Greek consumers' food buying behavior can be observed during the last decade. Following similar trends worldwide, an important percentage of Greek consumers have been oriented to quality food ...